I second Apples and Bananas advice ... unlike when people are looking to buy a CAR being NEW in this business is not a selling feature unfortunately - people want experienced people with a track record so you need to get them in your door to SHOW them you have and keep the 'new' out of it as long as possible .... it is a stereo type and bias for newbies for sure but sadly there are many people who pop up who are not 'committed' to making it work for one reason or another and close within the 1st year leaving clients who did take a chance high and dry .... being able to get them IN to your program and show them you are committed goes a long way to getting full!

I had 17 years experience in 'centre care', have my ECE and additional certification and am registered with the College of ECE ... but when I advertized as a 'new home childcare' I got NO BITES ... minute I eliminated 'new' from my ads ... I had calls and was full within 3 months and I follow the 'age restrictions' of being licensed so it only took me that long because I had to wait a bit to find two clients over 3 years of age