WEBSITE, they are the best. i also have business cards that i pin here and there, i also have shirts and pens haha (yeah my hubby works in business)
but if i have to say one, its a website, and its not because its a daycare you need to have huge bright colors and the pooh plastered all over, trust me, 2 colors max, simple and clean is the best if you want people to look at it more then 2 min
if you speak somewhat a tiny bit of french here is mine (but even if you dont read french it gives you an idea)
where i am from there are daycares by the handfull and so many are looking for kids but funny enough my daycare is full and i have a waiting list and people still calling. and i asked what brought them here, they all said my website attracted them:
lesmillesourires.ico nosites.com/