If I would read an ad with a spelling error I would not respond to the ad. If you are not picky about your ad, how picky will you be with my child's care? Maybe that's a bit of a leap, but I am a stickler for professionalism no matter what your job is.
I have admired so many great ads from providers, but to me, copying someones text and style is a form of stealing. My ads are not fancy, but they are authentic.
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