Trace of Angels,
I think you brought up some really common ideas for many of us! Where I'am located, the normal range is $25 to $30. It's a more rural area (but most have well paying jobs), groceries are crazy expensive, there is a home daycare on every corner and to make matters worse there is one lady who is out to under cut the rest of us! She works around the clock, over her legal numbers and only charges $20/day!! How she stays afloat and doesn't burn out I have no idea? In order to make the $30/day you have to be able to do extra curricular, pre school, pick ups with some awesome field trips thrown in there for good measure! When I've had to advertise in the past, that was always the first question..."how much do you charge?" So my only reply was with all the awesome things I include in my price! Often they go looking for the cheapest deal. Thank goodness I haven't had to advertise for a few years, now I stay full through word of mouth!


































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