I agree with the other ladies. I charge $10 for the first half hour you are late and $30 for anything after that. I have had one family late 3x in the past 5 months and have paid $50. I think they just figure if they pay the late pmt than all is fine. I am considering upping my late fee. What drives me the most crazy is that they don't even send a text to say they are running late so I'm just sitting her with their child wondering when they will show up!! I send a text 5 mins after I am closed.