I think some of service level also set by local market.

Here, for home type environment, where kids just present and carer does other non-daycare related things, most people pay $20 a day and bring food. For more educational based care, like mine, rate about $35-$40. My fees are $38 but I close at 4.30pm.

For me, not worth it to be paid $20 so local market demands if higher fees, different service.