I am not sure on how full you're, in my case I always had a long waiting list so I will kind of set things up to do all showings or tour in one day and then deal with people interested going through policies contracts etc.
Now, that situation have changed for many of us in Ontario, this year I do not have anyone in my waiting list. So, I'm kind of brainstorming in what to do next.
Analizing my competition (kids and Co. Corporation, montessori, and many that just opened in schools) I think I will just have to change my marketing strategy (probably offer an open house like these places do) I kind of have been doing already that but only with my waiting list people.
Now I might go open house for everyone that have a child and is interested to consider my house as an option. You never know these parents might also recommend you to other parents that need care.
I'll see. I'm very open to parents when ever they call I always ask to come over taking or not my services for me it is not a lost time I got many clients that way even some that didn't take my services but, they've referred my services to others.And I usually do not make much effort in advertising.
About policies and contracts (mine are simple not "top secret" or many pages, new parents find it hard as it is, so my contract and policies are few pages point form, clear and consice, easy to understand (do not want to loose my audience in the middle of it or lead to missunderstandings)
I'm very open about that I ask them to please take one and compare (only having seen all their options they will make their best decision and live with it).
My phone is for emergencies, I also tell parents I do not advertise or explain about my daycare during my work hours, my group deserves my attention.
Never had a problem with people coming with seconD intentions, perhaps these people needs guidance, I was once new and I was in need of help to know how this work, I had the warm hands of a wOman to help me and guided me (specially with the papers or regulations) all out of generosity and now we are best friends 20 years later!!
If anyone comes to my house with seconD intension (because you can tell); I guide them I try my best to send them to the proper information websites or regulations or worshops etc.or they can call me. They can also take my contract I'm sure they will do theirs better but, they will remember kindness. Everyone needs to work and survive and we do it for our families (we never know in which kind of situation they are but they need help to start somewhere).

































Reply With Quote


